NetEase Auto reported on May 28 that the Volvo XC40 is one of the most important new cars in the first half of the year. For many young people, this Volvo really meets their consumer needs, and the starting price of 263,800 yuan makes it not out of reach. More importantly, this model has a good degree of richness in configuration. Except for the top model, each model has features that can be recommended.

For Volvo, price is the most important aspect of the launch of this new car. After all, compared to other brands, Volvo is still slightly inferior in China. Judging from the official guide price, although there are no big surprises in the Volvo XC40, the overall price is considered appropriate.

With two engines and three power adjustments, it can be seen that Volvo has put a lot of thought into whether it is up or down. In other words, whether you have needs for entry-level prices or like the power of T5, XC40 can satisfy it.

Manufacturers have also launched a relatively affordable car purchase policy, with two years of insurance + 10 free maintenance sessions in 5 years. This is real money. If you compare and calculate how much it costs to maintain a car of the same class, you will know that this policy is quite affordable.

The appearance of Volvo XC40 fully meets the personalization needs of young consumers. Each configuration has 3 colors to choose from, and there are also a variety of kit styles.

Volvo XC40 uses a large number of environmentally friendly materials in the interior and has been treated with anti-allergy treatments to ensure the physical and mental health of passengers to the greatest extent. In terms of space, this model is only suitable for the romantic life of a young couple, and family use is not its main demand.

First of all, we need to give Volvo XC40 a thumbs up for its rich standard configurations. You may think that the starting price of 264,800 is not low, but seeing the above configurations, especially the rich active safety configurations, may change your mind. What’s more, the discounts for Volvo’s new cars will increase after a period of time. At that time, the price-performance ratio of the two T3 models will definitely be overwhelming.

Volvo knows very well that the price of the two T3 models equipped with the 1.5T three-cylinder engine cannot exceed 300,000, so the price of the high-end T3 model is only 280,000+. The difference between the two models is mainly concentrated in the decorative parts. The actual configuration difference is not big. The 18,000 price difference depends entirely on which appearance you like.

※The T4 model is the real main model of Volvo XC40

●T4 four-wheel drive Zhiyuan Deluxe Edition

Official guide price: 318,800

Wo Volvo has thought very thoroughly. Starting from the T4 model, four-wheel drive has become standard, as has intelligent driving assistance system. These two configurations are must-have configurations for many young consumers. In other words, the T4 model is what Volvo wants to sell and consumers want to buy. Therefore, although it is much more expensive than the T3 model, what the T4 has is actually a "rigid need".

●T4 Four-wheel drive Zhiya Deluxe Edition

Official guide price: 354,800

Compared with the T4 entry-level model, the gap of 36,000 is not small, but the Volvo XC40 also provides a large enough configuration difference, such as blind spot monitoring + reversing warning + rear collision warning. These configurations are what new female drivers need most. The Harman Kardon audio can be installed later by itself at the level of 10,000 yuan, so the price difference is still acceptable.

The pricing strategy of Volvo XC40 is quite interesting. The price of the T4 four-wheel drive Zhiyuan Sport Edition and the T4 four-wheel drive Zhiyuan Luxury Edition are exactly the same. The other two T4 models are also priced at 354,800. So, let’s compare two cars with the same price below to see the difference.

● T4 four-wheel drive Zhiyuan Sports Edition

Official guide price: 318,800

As can be seen from the above table, the difference between the two models in the same price range is basically a visual difference. This is a configuration strategy used by many models in order to attract the attention of more young consumers.

●T4 four-wheel drive Zhiya Sports Edition

Official guide price: 354,800

The configuration differences between the two Zhiya models are exactly the same as the configuration differences between the two Zhiyuan models. In other words, the two models priced at 354,800 have basically the same extra configurations as the two models priced at 318,800. Although there are four models of low-power 2.0T, they can actually be regarded as two models, but each model is individually designed in two styles: sports version and luxury version.

●T5 Four-wheel drive Zhiya Sports Edition

Official guide price: 385,800

There is only one top-end model, the high-power 2.0T is named T5. There is actually no difference in configuration. The two extra options are actually just for show. , the essential difference is the gap in power. The 8-second acceleration to 100 kilometers and the 6-second acceleration are completely different concepts. Of course, if you want to get super power, you need to spend an additional 31,000 yuan. The guide price of 385,800 yuan is not cheap for a model of this level.

Recommended model one: T4 four-wheel drive Zhiyuan Deluxe Edition/Zhiyuan Sport Edition

Official guide price:  318,800

Recommendation index: ★★★★★

Reason for recommendation: 2.0T + four-wheel drive + rich configurations, for just over 300,000, it is attractive no matter how you compare it, not to mention Volvo’s terminal discounts are also worth looking forward to.

Recommended model two: T3 Zhixing Fashion Edition

Official guide price:  264,800

Recommendation index: ★★★★

Reason for recommendation: If you like the XC40 but don’t want to spend more, the T3 entry version is definitely worth owning. It not only has a low entry price, but also has richer configurations than similar models. As for the 1.5T three-cylinder, most people may not care.